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Core Values

Digifin is one person – me.  With that in mind I thought long and hard about what elements of each share common ground.  Below are my overall core values that I operate from as a person and which translate into Digifin.

1. Integrity & Transparency

I’m upfront about pricing, insured/licensed, and pride myself on honesty – no hidden agendas, no fluff. I lead with clarity and earn trust naturally.

2. Passion & Enthusiasm

I throw myself into my work and my life – whether it’s crafting films, riding my R1 and BMX, hitting the gym, or enjoying the beach with my dogs. I’m all in.

3. Craftsmanship & Excellence

I shoot, edit, fly – all in-house, with no outsourcing. That speaks to pride in my craft and high standards for quality and consistency.

4. Care & Connection

I call myself a gentleman as I’m old school, romantic and caring, this warmth extends into my business: I’m not just creating content – I’m building relationships.

5. Creativity & Versatility

The title Mediographer says it all. I merge roles, styles, and skills – adapting to the client or moment without losing my unique touch.

6. Freedom & Adventure

I work globally, I’m travel-ready, and live life with movement and energy – whether it’s 4am drone footage or just taking the Chihuahuas to the beach on a sunny day.

My website features more transparent information than anyone else in my sector so please feel free to have a browse. Any questions just ask.  Lee.

Lee Axon